Frugals is the only multi-media advertising service on the eastern shore providing comprehensive packages of print, web, email marketing, social networking and radio. And we offer all of this with Frugal pricing, truly affordable to the small business.

Just how affordable? How about $27.08 a week with a one-issue commitment? Sign up for four issues and pay just $25.73 a week.

How can we do this? It’s simple. Our publication contains very little filler. Practically every inch of our publication is sold advertising space. After all, serious coupon shoppers aren’t looking for ‘who’s who?’ articles when they pick up a coupon book. They want money saving coupons to their favorite restaurants, local events and retail shopping locations and that’s exactly what we give them. No fluff — just great coupons!

Not convinced? No worries. Give yourself ten minutes to browse through our pages and you will be.

Our Coverage

The full color, gloss Frugals magazines are distributed throughout the quarter from Seaford, DE to Cape Charles, VA. Consumers find our books in major grocery stores, many convenience stores and hundreds of other ‘hot’ spots shore wide. Your coupon or advertisement will be seen by thousands and thousands of local consumers.

Our Process

Frugals is the only multi-media service on the Eastern Shore’s of Delaware, Maryland and Virginia providing comprehensive packages of print, web, social media promotion, email marketing, and radio. And we offer all of this with Frugal pricing, truly affordable to the small business along with free professional design of your ad and/or coupon.

Advertiser Testimony

Frontier Town

“Absolutely wonderful! We love Frugals. Lots of folks are clippin’ their coupons and visiting us. Thank you.” Frontier Town, Berlin, MD

Somerset Choice Station

“Small businesses face a variety of challenges when it comes to advertising.  Somerset Choice Station Antiques falls into that category.  We are happy to say that our winter cover package benefited us in so many ways.  We had new customers every week, most with coupons in hand.  We also had numerous inquiries about Teackle Mansion rentals, which as a non-profit, we support.  We also gained a number of new consignors.  Kudos to Frugals!” Somerset Choice Station, Princess Anne, MD

Subway Restaurants

“Our decision to advertise in Frugals has been our best advertising decision. We reach a large audience for a very manageable advertising budget. We take in about 10 coupons per day which is about 300 coupons monthly or 900 coupons quarterly. We have some customers that come in every day to use their frugals coupon! I also like frugals expansion of their distribution area. There is always an opportunity to attract new customers — all of the time.” Subway Restaurants, Crisfield, MD & Pocomoke, MD

Chincoteague Blueberry Festival

“As the producer of The Chincoteague Blueberry Festival, I need to make my advertising dollars work very hard and produce results. Tight budgets and a uncooperative economy demand a strong return on my investment and I require that all of my ads be trackable. Frugals, with it’s combination of eye-catching graphics, wide local distribution, and ‘must keep’ coupons make it one of the most powerful tools in my marketing toolbox.” Samantics Marketing, Chincoteague Island, VA

Domino’s Pizza

“This is just a short note to thank you for providing the local business community with probably the most effective advertising on a local level.  The cost of your advertising is very fair considering the excellent results we get.  My customers actually come in and ask me if “Domino’s is going to be in the Frugals this time?”.   

In the last quarter, your coupon book has drawn about 213 new customers in my store who otherwise would have gone elsewhere for their pizza needs.  In the current economic climate getting people to spend money is more difficult than in past years, however, your service makes it a lot easier.  The bundling of pricing is also a great way for me to get my advertising for less.   

In this day of electronic media, we have developed sales tactics using the internet.  The electronic coupons you send out via email are also an outstanding addition to the print material.  I look forward to a long and profitable relationship with you.  By the way, I too go and pick up my Frugals book as well since there are so many good deals in there.  Thanks again.” Domino’s Pizza, Pocomoke, MD